The Kardashians have given their seal of approval.
Hairstylist to the stars, Andrew Fitzsimons, is launching his new line of hair care products next week and it seems that the Kardashians are fans.
A collaboration between the Dublin native and Penneys, the new Andrew Fitzsimons X Primark line includes everything from shampoos and conditioners to hair masks, sprays, oils and accessories.
Often tasked with keeping the famous sisters' luscious locks in order, Andrew admitted to having already tested out some of his products on the Kardashians.
Up until now, we could only surmise that they were fans but Kourtney, Kim and Khloe have given their public seal of approval... and shur if it's good enough for them, it's most definitely good enough for us.
Sharing photos and videos of the products to their Instagrams, the sisters passed on their congratulations with Khloe saying:
"Oh my gosh Andrew, I'm so proud of you. This box is beautiful... look at everything, it's so cute."
Speaking of the collaboration, Andrew said in a post on his social media account:
"My biggest goal was to blow the doors off the hair industry and open it up to ALL women, ALL hair types, ALL ages at a price EVERYONE can afford... no more huge price tags for the haircare you deserve!"
Set to launch this Monday, February 24th, products will be available to buy in Penneys stores nationwide with everything in the new line ranging in price from €2.50 and €14.
All we need now is for them to start saying "thanks, Penneys hun"... who knows, it could happen.