Jesus christ. We've only just gotten to terms with people shaping their dog's fur into little poofs and having glam collars when along comes the next trend:
Dyed doggies? Yes, unfortunately (or fortunately depending upon your views of colourful puppy fur) this news is true.
American "creative grooming company" Opawz has developed a range of temporary dog hair chalk and people are going INSANE for it all over the world.
They stock 10 bright colours, and say the chalk "does not compromise the coat in any way, safe for dogs and cats!" Hmm.
They also have wild stencils for sale and omg just look at some of the fantastical styles whacky pet owners have come up with.
Can you imagine something like this catching on here?
You can order the funky dye products and accessories here- if you dare.