Angry Birds Launches First Global Campaign

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Angry Birds are partnering up with global fast-food chain Burger King to launch the game's first global TV ad campaign.

The promotional deal is starting on the 19th January across Ireland and the UK. Customers entering participating restaurants will be greeted by the characters of the successful gaming app. Burger King will also be handing out kid's bags with every meal that will have Angry Bird themed toys and games in them. TV ads and digital content will run in conjunction to the on-site activation so keep an eye out!

I'm assuming the TV ad will look something similar to the Turkish one below.

Written By

Louise Johnston

With experience in the Irish FMCG industry LoJo has previously worked for global brands such as Bacardi and Red Bull. She can be described as a passionate infomaniac with an innate flare for brands, marketing and tech trends.

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