Anyone who remembers the classic Nickelodeon sitcom Kenan & Kel might be reminded of the episode featuring Crazy Betty, an eccentric store owner obsessed with low, low prices.
Sligo store EJ Menswear, ran by EJ Wallace who is something of a local celeb in the town, have released a Braveheart-inspired ad to promote their sale which is set to last for the next four days.
In the madcap clip, EJ faces execution for daring to put on such a sale. Will he come away unscathed?
Find out below:
A whole suit for as low as 50 quid? Just take our money.
Also, did you spot the familiar face?