We're a fickle bunch when it comes to some brands, but for some people they wouldn't even dream of switching up say, what bacon they cook for brekkie, or suddenly buying another brand of milk - mammy would kill you.
Ireland's favourite brands have been revealed by Checkout.ie, and an impressive 40% of the nation’s top 50 favourite brands are Irish.
Glanbia’s Avonmore brand has taken the top spot again this year, being chosen by 73.8% of the population, on average 28.8 times a year – meaning it was picked up from supermarket shelves 36 million times throughout the year.
10. Birds Eye
Are these brands your top ten too?