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10th Apr 2017

Ireland’s Favourite Supermarket Has Been Revealed

Sarah

Ask someone where they do their weekly food shop and you can tell a lot about how they live their lives.

Farmer’s markets and gourmet delicatessens? Very fancy. German discount store? Very practical.

The supermarket in the top spot in Ireland has been revealed, and it’s as Irish as you can get.

Dunnes Stores is now Ireland’s largest grocer, according to the latest supermarket share figures from Kantar Worldpanel in Ireland, published for the 12 weeks ending 26 February 2017.

David Berry, director at Kantar Worldpanel, explains: “Dunnes’ shoppers are adding more to their baskets, helping the retailer to maintain the title of Ireland’s largest supermarket this month. 

Sales at Dunnes grew by 4.6% and the retailer increased its market share to 22.9%, up from 22.5% last year.

SuperValu remains hot on the heels of Dunnes, while Tesco sales dropped by 1.0% as eleven days of staff strikes led to disruption for the retailer.

Aldi’s and Lidl’s success is continuing, with sales rising steadily, and over the past twelve weeks Aldi attracted an additional 20,000 customers into its stores.

Interesting to see where the majority of Ireland do their weekly food shop – where do you do yours?

READ NEXT: Your Weekly Shop Is Now Cheaper Than It Has Been For Two Years

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