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08th Aug 2022

Tayto Park announce €16 million project ahead of title sponsorship change

Emily Mullen

One of Ireland’s favourite parks is getting a significant extension in the coming months.

Tayto Park has had a lot of column inches over the last few months, after the news that the “Tayto” title sponsorship for the park will come to an end on the 31st of December 2022 broke.

It seems that Tayto or no Tayto, the park will be looking ahead to a bright future. On August 8, the news of a massive €16 million project at the crisp-themed amusement park in Kilbrew, in County Meath.

Two new steel rollercoasters are to be erected in the Park, with an estimated completion of 2023.

The new rollercoasters will cost €16 million, and will bring the total rollercoasters at Tayto Park to five, with the ‘coasters Cú Chulainn, Flight School and Dino Dash already in situ.

Charles Coyle, General Manager of Tayto Park, was pictured turning the first sod on the new project.

Coyle and the management team are on the lookout for strategic partners when the Park reopens in 2023 with a new name.

Speaking of the search for a new title sponsorship, a representative from the park said “this brand alignment strategy is commonplace in other theme parks globally”.

The park saw a 20% increase in attendance for June/July exceeding pre-covid levels by 20%.

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tayto park