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20th Dec 2016

McDonald’s Celebrate 60 Years In Germany With Heartfelt Ad


McDonald’s are marking their 60th anniversary in Germany this year and to celebrate they’ve released this absolute tearjerker of an ad. It is cinematically shot by Leo’s Thjnk Tank (a new agency founded by German agency Thjnk and Leo Burnett). And tells the tale about an old circus clown. The ending line is “When you make people happy, you never get old”, a nice hat tip to Ronald McDonald, the world’s most famous clown.