This Beer Pin-Up Strips When She Gets Cold Enough


This Brazilian Beer brand really know how to keep things cool it comes to packaging. Conti Bier cans feature a sexy pin-up whose dress disappears as soon as she gets cold enough. I mean, it doesn't make much logical sense, but the tongue-in-cheek design is getting a shit tonne of publicity... I'm surprised Coca-Cola hasn't gone after them for their seemingly similar branding.

Let the hate commence - but I'm sure plenty of people won't be complaining.


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Written By

Louise Johnston

With experience in the Irish FMCG industry LoJo has previously worked for global brands such as Bacardi and Red Bull. She can be described as a passionate infomaniac with an innate flare for brands, marketing and tech trends.